Social Media2025

Social Media Management

SMM, Meta Ads lead generation, and a conversion-focused landing page for a real estate agent in Northern Bohemia.

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Social Media Management - Social Media case study by Optimum Commerce

8x

Reach Growth

9.7%

Avg. Engagement Rate

4x

Inbound Enquiries

100%

Consistent Posting

01

The Challenge

Petra Joachimsthaler, an independent real estate agent, had strong local expertise but a fragmented social presence that failed to reflect her professionalism or attract the volume of clients her skill warranted. Content was inconsistent and lacked a clear brand voice.

02

Our Solution

We built a full Instagram content strategy around her personal brand: defining her voice, visual identity, and content pillars (local market insights, client success stories, property showcases). We took over end-to-end production and scheduling, ensuring a steady, polished presence every week.

03

The Results

In under 4 months, her Instagram reach grew 8x, engagement rates far outpaced the industry average, and inbound property enquiries quadrupled. Petra now has a recognisable personal brand that consistently generates warm leads without any additional ad spend.

Services

Services

Social Media Management (SMM)Meta Ads - Client AcquisitionLanding PageContent Strategy

Take a closer look

Take a closer look

Live on Instagram

See the work
in the wild.

Every post, reel, and story is part of the strategy — designed, scheduled, and managed end to end. Follow the live profile to see it in motion.

@reality_petra_joachimsthaler
@reality_petra_joachimsthaler